Humbug

Humbug the fraud, the hoax, the mint candy.

A humbug is another name for a hoax, a trick, a fraud, something that presents as one thing but is really something else. It was a mid 18th century English slang word that today is perhaps most closely associated with the character of Ebenezer Scrooge in Charles Dickens’s 1843 A Christmas Carol (the most famous Christmas ghost story of all time).

humbug is associated with Ebeneezer Scrooge

When Scrooge barks “Bah! Humbug!” he’s commenting on how Christmas is duplicitous, that he feels Christmas tells people they should be happy when they may have nothing to be happy about. To Scrooge, Christmas presents a face of cheer when beneath the surface the world is still as corrupt and as problematic as before. Scrooge the misanthrope, Scrooge the cantankerous grump. His “Bah! Humbug” establishes a baseline of Scrooge’s dislike of the season, his dim view of humanity, and how much work the three spirits will have to do to redeem him.

Humbug was a popular term for hoaxes and charlatans
While today we think of the word “humbug” mostly with A Christmas Carol, it used to be a popular word for charlatans, fraudsters, and hoaxes.

P.T. Barnum, the Prince of Humbug

One man who knew a thing or two about fraud was P.T. Barnum. Nicknamed the Prince of Humbugs, Barnum drew a fine line between what was and wasn’t an acceptable deception. He felt humbugs were acceptable tricks, that it was fine to trick the audience as long as they received something fun in return. One example of this was the Fiji Mermaid which he advertised as a beautiful woman rather than the monstrous animal hybrid he had on display (which was fake either way). If the ends justified the means it was all ok in Barnum’s opinion.

Barnum’s 1865 book The Humbugs of the World documents historic deceptions and the universality of hoaxes. For Barnum his style of humbug tricks were acceptable (not surprisingly) but hoaxes that tricked people out of their money with nothing in return were wrong. He spoke out publicly against psychics and other frauds who tricked and hurt people.

humbug candy
Humbug the striped candies have been popular since the 19th century, but unfortunately were the source of a poisoning scandal in 1858.

Mint Candy

Something that’s not a trick, but is a treat, are humbug candies. Humbugs are striped candies, typically mint flavored, most commonly found in English speaking countries (except the US). While they are probably English in origin, and have existed since at least the 1820s, it’s unknown exactly who invented them or why they are called humbugs.

In the mid 19th century humbugs gained an unwanted spotlight. On October 30, 1858 a batch of humbugs in Bradford, England were accidentally made with arsenic trioxide instead of daft (a filler agent made with powdered limestone & plaster of Paris, used as a sugar replacement to cut cost). A junior druggist scooped the wrong powder and gave it to the assistant candy maker who didn’t notice. This mistake killed 20 people (13 of whom were children) and poisoned an additional 200 people. One positive is this led to the Pharmacy Act of 1868 which, among other things, required poisonous substances to be specially marked to avoid confusion.

A look back at how humbugs were made in 1967.

Dum Dums Mystery Flavor

The mystery flavor solves a logistical problem

In manufacturing you want as little machine downtime as possible. When the machines aren’t running they aren’t making your product, and you aren’t as profitable as you could be. It’s all about efficiency. The Akron Candy Company of Bellevue, Ohio created Dum Dums lollipops in 1924, eventually selling the product to the Spangler Candy Company in 1953. There were originally seven flavors but they broadened out to 16 flavors. To maintain flavor integrity the machines must be cleaned between flavors – this removes any remnants of the previous flavor and prepares the machines for a pure new flavor. This also creates machine downtime.

The solution: the mystery flavor. To maintain machine efficiency you want to start the next flavor right as you finish the previous flavor. Instead of shutting down the machines, the mystery flavor is created in this liminal time when two flavors are moving through the same machine at the same time. The end of the one flavor and the beginning of the next mix together in different amounts creating ever-changing new flavors. The Dum Dums’ mystery flavor isn’t just one flavor. The mystery flavor is always an unpredictable mix of flavors. It’s a fun game to guess which two flavors are making your version of the mystery flavor, and it’s a clever production solution.

Added info: In 2015 Spangler ran a limited time campaign and produced three specific flavors, outside of the normal flavors, to be the mystery flavor. These were pizza, popcorn, and bacon flavored Dum Dums. Also the name Dum Dums was chosen because a sales manager felt it was a name children could both say and remember.